Artist Statement
Inspired by the World War II innovation of dazzle camouflage, a holistic method of transforming the visual perception of objects by introducing bold angular patterns to their surface, I seek to reimagine our surroundings through large-scale interventions to interior and exterior environments.
My work blends 20th-century op art and brutalism with contemporary graphic design and treads between the perfection of geometry, mischief of subversion, and joyful energy of free expression.
I work in collaboration with brands and organisations. This is often through supergraphic architectural interventions, painted murals, and immersive installations but also extends to individual artworks and exhibitions.
Recent works can be view here︎︎︎
1 Identity
Branding
Typography
Packaging
Design systems
2 Events
Concept
Creative direction
Attendee journey
Design execution
3 Space
Retail graphics
Environmental
Signage systems
Wayfinding
Registered in England & Wales
No. 15171685
Registered in England & Wales
No. 15171685